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Do a "RESTART" with your Fitness Brand

Faz "RESTART" com a tua marca de Fitness

Holidays have wonderful things: trips, sun, friends, family, beach, etc., etc.

Escaping routines is absolutely normal,... and of course, there are excesses. There is nothing wrong with that: "escaping" from our "daily habits" is also beneficial for our physical and mental health.

But resuming routine is also essential for our well-being. Some consider September the "month of new beginnings" and, taking advantage of this input, we will also focus on the importance of giving a RESTART to our routine, whether you are an athlete, a fitness enthusiast, or even a Personal Trainer.

RESTART is not going back to square one

September marks the end of summer and, by itself, it is already an excellent reason to resume daily routines, whether training or eating habits, which consequently generate mental well-being, increased energy and disposition, and better sleep quality.

If these "ingredients" are already enough to give that boost to the restart, here is some additional information: "restarting" does not mean going back to "square one". Even if there is that typical break from routine during the summer and holidays, our body has muscle memory, which greatly facilitates returning to training. This moment can also be an excellent opportunity to reevaluate and adjust goals, whether you are an athlete, fitness enthusiast, or a Personal Trainer. If you fit into the last category, this time might be the right moment to "recover" some client who got lost during the summer.

Professional advice is always a good idea!

It is not always easy to do a RESTART and sometimes a little "push" is needed: Professionals act as allies to athletes who have drifted away from training, and Professionals also have an opportunity to get back "in action." This means September can be a great month to reach out to those who "disconnected" from workouts: a simple call or message offering a free session might be enough.

On the other hand, if the goal is to set higher demands on previously defined goals, the advice of a Personal Trainer is decisive. Only they have the knowledge to evaluate the current physical condition of an athlete and thus create a personalized training plan according to wishes and objectives. It is also important that the Personal Trainer has the capacity to increase motivation, helping maintain discipline and focus, even when there are slips. This kind of coaching can truly make the difference in the athlete's commitment to becoming more demanding and consistently achieving new goals.

Do a RESTART on services and methods

September is also the right month to reassess what you can offer your athletes. Maybe it's time to remodel the space or take that training course you have been postponing for a long time.

Offering something new shows you care about those who choose you for training because, in addition to challenging yourself and stepping "outside your comfort zone," you also add new knowledge to bring your athletes to a new level.

Take advantage of this month and find additional training for Personal Trainers such as courses in sports nutrition, therapeutic training, or cross training. If you hold management positions, a Health Club or gym management course can also be an excellent addition to your resume.

On the other hand, renovating your space is also an excellent way to give a RESTART to the services you provide and might even be a great way to win back clients. Acquiring new equipment, expanding the range of services you can offer, reinforces the importance you give to your athletes. Remember that your clients are not blind and they notice this, trusting you: when you have new equipment or use a new accessory, they will understand that you want to help elevate their development stage.

This is the right month to introduce these changes in your fitness space: your clients will feel more motivated to work with someone who is always thinking about them.

Do a RESTART with BOOMFIT

Thinking of professionals restarting another season, BOOMFIT is running the RESTART campaign. It is a unique campaign that will allow you to renovate your fitness space at a much lower price.

When you buy two or more products, BOOMFIT gives you a 37% discount on the item with the lowest price. There is no limit to the purchases you can make: the entire brand is on promotion!

To get the discount, it's simple: just use the discount code RESTART at checkout and that's it! The campaign lasts until September 27, 2024.

Final Considerations

RESTART does not mean going back to square one but rather returning to a routine important for well-being. Maintaining a healthy and balanced lifestyle throughout the year is essential to enjoy all periods without giving up that state.

If you are a fitness professional, you know that summer months are traditionally downtime when athletes relax and put exercise aside. Investing in training and new equipment can be a way to convince athletes to return to routines: after all, you had August to think about new things to apply. Offer that possibility to try.

At BOOMFIT, our premise is to promote healthy lifestyles and habits through our activity, helping all athletes and fitness enthusiasts practice physical exercise by providing a wide range of fitness equipment and accessories at affordable prices, and collaborating with Professionals to facilitate access to the most suitable fitness equipment and accessories so they can perform their activity to the fullest. This premise we uphold with our RESTART campaign: take advantage of it! It is a unique campaign that will allow you to purchase that equipment you really need.

Happy Training!

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